One campaign, $68 million and counting

SUNNYVALE, CA - APRIL 27:  Former eBay CEO and...
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California gubernatorial hopeful Meg Whitman made a bundle as head of eBay. Where she spends it, her supporters say, is a matter of personal choice. She is currently choosing to spend it on buying her way into the governor’s office. Recent reports list her total costs closing in on $70 million — no big deal, since she has been quoted as saying $100 million on this phase wouldn’t pose any problem. This phase is still just the June primary.

Whitman has spent $68 million of her own money on the race so far, the Los Angeles Times reports. Whitman blasted the California airwaves with ads in March, according to the LA Times, but (opponent Steve) Poizner eventually made his own investments and gained traction with damaging attacks against Whitman’s stance on illegal immigration (he called her too soft on the issue). As a billionaire former business executive, Whitman was also hurt by the focus put on her ties to Goldman Sachs.

This space isn’t going to get into political endorsements or heavy-duty oppositions. And in any event, as a registered Democrat married to a confirmed Decline-to-state, votes from here are unlikely to affect the California Republican nomination.

But at what point does the investment of personal wealth throw up red flags about one’s motivations? Is wanting political office any different from wanting a Rolex watch or a ranch in Montana? When someone has no legislative experience, no known stands, no voting record (Whitman never bothered with voting much), how are we supposed to know what’s really driving the reach for power? Ross Perot spent about the same amount of his own money on his unsuccessful bid for the U.S. Presidency in 1992 as Whitman has thus far on a gubernatorial primary race. Perot dropped a little less on a similar adventure in 1996. He did have somewhat of a record of his convictions, and he was defended both times with arguments that it is a personal right to do whatever one wants with one’s personal wealth.

That is undoubtedly so. It’s a personal right. Why does it somehow feel wrong?